Shopify elements – Product Variant

Note: Option Swatches feature has been released that allows merchants to display all their product variants in a number of different ways

About Product Variant elementClick to copy

The Product Variant element is designed to display the variant of your Shopify products on your page to increase your conversion rate. You can use the Product Variant element to promote your products on any non-product page or use it on a product page.

You can also watch this video tutorial:

Access the Product Variant elementClick to copy

  • Step 1: Click on the 3rd icon in the Element Catalog which is the Add Shopify element function
  • Step 2: Click on the Product Variant element in the dropdown menu
  • Step 3: Drag and drop the element into the page editor and then start using it.

Product Variant element comes with five common variations but we will continue to add more variations to help you save time.

Note that you can search for this element by using the search function instead of finding it in the sidebar.

About Product Variant element

Product Variant element configurationClick to copy

Product Variant element comes with plenty of parameters allowing you to fine-tune content appearance for the best possible conversion rate.

Select the element in the layout to see its parameters.

Please note that, if there’s a product with NO variant, the Page Editor will hide all parameters relevant to Variant settings.

When you drag and drop the Product Variant element into the editor page, there are 2 choices of the Product Source option for you to choose from such as:

  • Auto
  • Custom Product

About Product Variant element


  • If the Product Variant inside the Product Details, the Product source will always be in Auto option and will take the value of the product that has been assigned!

About Product Variant element

  • On the Product page, If you drag the Product Variant outside the Product Details, there are two options: Auto and Custom.

About Product Variant element

  • On the Non-product page, if you use the Product Variant outside the Product Details, the option will be Custom.

shopify product variant

  • If you choose Auto, the product assigned for this product page will be displayed in the page editor. The Auto option is set default when you use the Product Variant element.

Option swatches configurationClick to copy

This video tutorial will guide you on how to set up Product swatches options:

To access this feature, go to PageFly Add-ons > Option swatches

Then, click the Add option swatch button, the screen will show all options in your store. You can search for the option by name in the Search field.

After selecting all options that needed to adjust > hit the Select button.

In Display type, you can choose the style of each option. The option you choose will display a sample below.

Each option has 6 types of options to display:

Label: Option values will be displayed as text labels.
Color: Choose color of variants
Custom image: Select a custom image for variants. You also can edit and manage these images here
Variant image: Apply the image you set for variants in the Shopify store admin
Radio button
Dropdown menu

You can configure the Styling on Page Editor.

Note that if you make any change to products in Shopify store, Option swatches feature will show notification “Data is not up-to-dated” and show all the changes that you have made in Shopify

To update data, click the Update data button, the page will reload again and show all valid data in your Shopify store at the moment.

After selecting the type for all variants, hit the Save button on the bottom right.

General ConfigurationClick to copy

Product Source with 2 options as above: Auto and Custom Product.Auto


Combined Options: There are 2 options – Enable and Disable Combined Variants

Note Option swatches only work when Disable Combined Options.

  • Enable Combined Options: Combine all variants in a line

  • Disable Combined Options: Display every option value separately.

Enabled Combined Variants
Show price: To show or hide the price of each variant
Note: The Show price only show when the Combine Options has been turn on
Variants Display:
Three display types of variant
  • Dropdown menu
  • Radio buttons
  • Variants image
Sold Out Text: Insert the text you want to be displayed to inform customers when the variants of products are sold out.
Disable Combined Variants
Options Display: You can set up the options display by Dropdown menu, Radio buttons

If turn off the Option swatches, the Options Display is applying for all option values.

If turn on the Option swatches and option value doesn’t have the setting on Swatches manager, the option value will take the settings the type of Option Values Display.

Option Values Spacing: Adjust space among option values
Show option name
Option name position (when enable the Show option name)
Options layout
Options Spacing: Adjust space among option groups.

Note: this parameter will work if the product has at least two options.

If your page has been assigned for two products or more, the product variant will show options of the first product on the products assigned list.

You can get further information about ATTRIBUTES, VISIBILITY, ANIMATION parameters.

Styling ConfigurationClick to copy

You can check more information about the Styling tab.

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