Page Analytics with PageFly | 6 Key Metrics to Learn in 2024

About Page AnalyticsClick to copy

Page Analytics lets you view your page’s performance and how PageFly pages can help you grow your business and increase sales. By visualizing metrics, you can get an overview of your page’s performance and see how it changes over time. This information can help you make better business decisions.

How To Access Page Analytics In PageFlyClick to copy

When using the PageFly, you’ll see a menu on the left side. Click on the “Analytics” option in this menu. This will take you to the Analytics dashboard.

Page Analytics with PageFly

How To Use Page Analytics With PageFlyClick to copy

For a quick overview, you can watch this video below:

Step 1: Activate Google AnalyticsClick to copy

To activate Page Analytics, go to the Google Analytics section on the left menu bar of the PageFly dashboard. If you disable Page Analytics, a modal message will appear directing you to Open Analytics Settings in Preferences to enable it.

Page Analytics with PageFly

Once you click on the “Enable PageFly analytics”, you will need to connect to your email account that has the connection with Google Analytics.

Page Analytics with PageFly

After completing the process to grant PageFly access to your email, you will see a box below. Select the proper account that you have set up before like in this step.

Page Analytics with PageFly

The settings will look like the image below when completed.

Page Analytics with PageFly

Step 2: View AnalyticsClick to copy

Now you can go to the Analytics page (in the left menu) to see performance results of your pages.

Page Analytics with PageFly

Click on each page to see a detailed report.Page Analytics

Filter FeaturesClick to copy

To enable Filter features, please click on the magnify icon like the image below.

Page Analytics

It will open a filter pages bar.

Page Analytics

You can also create a custom filter by clicking on “Add filter”. You can filter pages based on Type, Status and Metric.

Page Analytics

To save your customer filter, please click on “Save as” button.

Page Analytics

Change dateClick to copy

You can view the data for different dates.

Page Analytics

ComparisonClick to copy

Select “Previous period” if you want to compare data with the same past period.

Page Analytics

Legacy ViewClick to copy

The legacy view enables you to view your old data within the old version of PageFly (PageFly 3.0).

Page Analytics

View GA ConnectionsClick to copy

Click on “View GA Connections” to view your GA connection history.

Page Analytics

  • Click on “Print” in order to print the report directly.
  • Click on “Export” to send a report as a CSV to your email.

Page Analytics

How PageFly Analytics WorksClick to copy

PageFly Analytics sends a custom event to your Google Analytics account whenever a customer clicks on trackable elements. Then PageFly calculates to define metrics, and the results are displayed in easy-to-understand charts on the Analytics dashboard.

PageFly provides 6 key metrics to analyze page’s performance as the demonstration below:

1. Add-to-cart rate: The percentage of sessions where a product is added to cart.Page Analytics
2. Sessions: The total number of sessions on a page.Page Analytics
3. Visitors: The total number of unique visitors to a page.Page Analytics
4. Product view rate: The number of times a specific product is viewed by visitors within a specified period.Page Analytics
5. Sales: Total gross sales generated by a page. This number is calculated based on the product price from complete orders.Page Analytics
6. Conversion rate: The percentage of sessions where visitors click on a trackable element from the page.Page Analytics

Common CaseClick to copy

Add A Tracking ID In The Page EditorClick to copy

In the page editor, you can add a tracking ID for any elements. Each element should be given a different ID so PageFly can separately show the tracked data of that element.

You can set the tracking ID for PageFly Event in the editor by clicking on one element > go to the General tab > scroll down to Tracking > type any tracking ID that is good for you > Save and Publish.

Page Analytics

On the Analytics page, it will show the percentage of conversion for that element in the name of the ID you have set before.

This percentage of conversion rate here is the average number of clicks over the number of visitors on the page.

Create An Account In Google Analytics 4 (GA4)Click to copy

Here’s a tutorial to help you set up your account in Google Analytics 4

  • Head over to Settings and hit the “Create Account” button

PageFly Analytics

  •  Set up the account name that you want

PageFly Analytics

  • Set up the Property Name and other options based on your preferences.

PageFly Analytics

Important: To ensure accurate reporting, the currencies in GA4 and Shopify must be the same.
  • Choose your business size

PageFly Analytics

  • Select the business objectives. “Get baseline reports” is recommended.

PageFly Analytics

  • Accept the terms.

PageFly Analytics

  • Select the option for the web platform.

PageFly Analytics

  • Enter your store URL name and set up the stream name.

PageFly Analytics

Hit the “Create stream” button and now you have completed the process.

Note: If you want to track the revenue, please head over to the “Measurement Protocol API secrets”

PageFly Analytics

And then click on the Review Term and then “I acknowledge” option.

PageFly Analytics

Frequently Asked QuestionsClick to copy

1. Why Can’t I Connect PageFly With Google Analytics?Click to copy

If you see an error message when connecting to GA4, it means that the email address you are using does not have permission to create custom definitions in GA4. When you log in to GA4 from PageFly Analytics, PageFly will automatically create some custom dimensions and metrics on GA4. Dimensions are for page names, page types, etc., and metrics are for tracking add-to-carts, conversion rates, visitors, revenue, and sessions. To create these, your account must have permission to edit and create new custom definitions in the property.

If your account does not have this permission, please contact your GA4 administrators to request that they grant you this permission.

2. How Can I Tell If My Account Has Permission?Click to copy

To check if your account has permission to create custom definitions, go to GA4 > Admin > Custom Definitions. If you don’t see the Create Custom Dimensions button, as shown in the screenshot below, your account doesn’t have the permission:

PageFly Analytics

3. Why Do I See Message?Click to copy

Why do I see the message “The User Data Collection Acknowledgement must be attested on this property” when logging in to Google Analytics 4 in PageFly?

If you see this message when logging in to Google Analytics 4 in PageFly, it means that you have not yet acknowledged the Google Analytics 4 User Data Collection Terms. To acknowledge these terms, you will need to click on the Review terms button and select the I acknowledge option.PageFly Analytics

To fix this, please follow these steps:

  • Step 1: Access your GA4 account and go to Admin.

PageFly Analytics

  • Step 2: Click on “Data Streams” then click on the relevant stream.

PageFly Analytics

  • Step 3: Select “Measurement Protocol API Secrets”

PageFly Analytics

  • Step 4: Click on the “Review Terms” button.

PageFly Analytics

  • Step 5: Choose the “I Acknowledge” option.

PageFly Analytics

After you have acknowledged the terms, the message should no longer appear. If the issue persists or if you have any other questions, don’t hesitate to reach out for further assistance.

4. What Metrics Are Measured By Page Analytics With PageFly?Click to copy

In total, there are 6 key metrics, including Add-to-cart rate, Sessions, Visitors, Product view rate, Sales and Conversion rate.

5. Can I Use GA3 To Set Up Page Analytics For PageFly Pages?Click to copy

No, you can’t, as from July 2023, GA3 is no longer supported by Google Analytics.

6. Difference Between Ga3 And Ga4?Click to copy

GA3 focused on pageviews and sessions as ‘pure data’, while GA4 aims to give a more overview picture of the customer journey, by collecting data from multiple sources including online and offline events, interactions with emails, data from Google Adverts and measurement methods working with Google.

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